You’ve probably heard of momentum or “big mo” during one of your company conventions or in a personal development publication. In this article, I’m going to talk to you about why momentum is important in your network marketing business.

It doesn’t matter what business you’re in when it comes to the importance of momentum. Every business is looking to get to that point where it’s moving like a speeding train. When it comes to network marketing, there are a few reasons why momentum is so important.

Give people fear of loss

When your prospects see that you’re moving forward and your business is growing, they fear missing out on the opportunity if they don’t get involved. Fear of loss is one of the main reasons people do anything, so it’s important that you create that environment when building momentum for your business.

emotion constructions

When your business is booming and your team is growing at record speeds, it excites everyone from you, to your current team, to your prospects. If no one is doing anything, that’s a surefire way to kill your business and make sure that push never happens.

Conclusion

The build stage leading up to momentum is going to be the hardest part because that’s when you have to work the hardest to make it all work. Be willing to work to get to that stage and you will reap the rewards for years to come.